HopSkipDrive: Supply and demand-side acquisition, multi-channel marketing, and tracking ROI in the new digital landscape

HopSkipDrive: Supply and demand-side acquisition, multi-channel marketing, and tracking ROI in the new digital landscape

0 0 about 1 month ago
Olivia Smith, Acquisition Marketing Manager at HopSkipDrive discusses diversifying away from Facebook in light of upcoming changes to targeting regulations, developing a multi-channel approach to paid advertising and how to create high-performing ads that resonate with target audiences.

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